2024 MEDIA KIT
Emily Ley
I have a heart for busy women attempting to keep multiple plates spinning in the air. For the last (nearly) 20 years, I've been building a business, a family, and a community of women who crave space for what matters most.
You'll primarily find me on Instagram, sharing stories of real-life with three kids, behind-the-scenes of Simplified, and tactical tips, tricks, and finds for women trying to "do it all." My husband, Bryan, and I live in Pensacola, Florida with our son, Brady, and twins, Tyler and Caroline. Plus, Walter, our golden-doodle mix. Can't forget Walter.
Simplifying life, work, and everything in between. 10x bestselling author. Mom to 3. Founder of Simplified.
Simplifying life, work, and everything in between. 10x bestselling author. Mom to 3. Founder of Simplified.
RELEVANT STATS
Followers on Instagram
235k
Primary Audience Age
25-45
Substack subscribers
18,000
About My Audience
My followers love products and brands that make their lives easier or happier. They value being put together, in-the-know, and on time. They love investment items and a good deal.
- Primarily women ages 25-45
- Enjoy personal, informal content
- Respond to tried-and-true testimonies
- Particularly enjoy my stories and carousels
- 85% are married, many are mothers
PAST COLLABORATIONS
CAMPAIGNS
Draper James
Promoting my book tour hosted at Draper James stores nationwide.
Hanna Andersson
IG stories to promote the launch of their newest matching pjs.
Anthropologie
IG stories to promote the Spring
2024 Collection.
PARTNER list
I've been fortunate to work with a number of large and small brands, creating content that tells each company's brand story and turns viewers into customers. I pride myself on having a loyal following that trusts my recommendations.
Athletic Greens, Banana Republic, Boll & Branch, Bounty,
Chick Fil A, Cover Girl, Everlane, Framebridge, Frontgate, Gerber, Hello Bello, KiwiCo, Necessaire, Pilot Pens, Seed, Shipt, Thrive Market, Tommy John
AG1
Banana Republic
Boll & Branch
Bounty
Chick Fil A
Cover Girl
Everlane
Framebridge
Frontgate
Gerber
Sharpie
LAKE
Necessaire
Pilot Pens
Merit
Shipt
Thrive Market
Tommy John
Seed
There are a lot of influencers. Here's what makes me different:
Because of my work with my company, Simplified, they trust my eye for quality. They're loyal, engaging, and love new things.
I built a multi-million dollar brand, from scratch, by telling a strong, authentic, compelling brand story. I'll tell yours well too.
Before my current career, I earned an MPA (Masters in Public Administration) and worked in public relations and nonprofit management. I'm organized and on time.